How I help
Every engagement runs on the Wolf Pack Power framework. Pick the one that fits where your revenue engine is today.
01 · Start here
Know exactly where your revenue motion leaks.
Best when: You’re investing in growth, but pipeline still feels unpredictable.
Outcome
A clear plan your team can start on right away.
02 · The full engagement
A senior revenue leader running the plan with you.
Best when: You need CRO-level leadership now, and a full-time hire isn’t the right move yet.
Outcome
Bigger deals, closed faster, with less chaos.
03 · Build pipeline
Demand gen your sales team actually wants.
Best when: Your ICP is clear, but pipeline is thin or the leads you get don’t convert.
Outcome
Qualified conversations with the right accounts.
Long cycles, many stakeholders, and buyers who want proof before they trust you. I’ve spent two decades building revenue engines for companies on both sides of the Americas, from scrappy startups to global enterprises, with cybersecurity and tech as home turf. Local nuance, global standards.
Book a call and we’ll work it out together.
Growth companies across the U.S. and LATAM, from startups to global enterprises, and the people who carry the number.
Your best starting point
GTM Diagnostic
You’re building the engine while you drive it. Start by finding where your revenue motion leaks, then decide what to build first.
Where you feel it most in the customer journey
FAQ
The questions people ask before they book, answered plainly.
A Fractional CRO (Fractional Chief Revenue Officer) is a part-time Chief Revenue Officer who owns the revenue strategy and execution across sales, marketing, partners and customer success, without the cost of a full-time executive. Paulo combines GTM strategy with hands-on execution, pipeline-first demand generation and team building.
High-growth companies across the U.S. and LATAM, from fast-scaling startups to global enterprise brands, with cybersecurity and tech as home turf. He is best suited to founders running sales themselves, CROs, VPs of Sales and revenue leaders, marketing, demand gen and RevOps operators, and customer success leaders and teams.
Yes. Cybersecurity and tech are home turf for Paulo, though his go-to-market work is not limited to them. He has worked with names such as Thales, Hewlett Packard Enterprise (HPE), Splunk and TORQ, and he writes The Wolf Pack Power Brief, a weekly newsletter on go-to-market for startups and growth companies.
Book a call using the form on pveloso.com. You share a few details about where your revenue engine stands today, and Paulo finds a time to connect. He partners on GTM strategy, fractional revenue leadership, demand generation, ABM and channel strategy. Not ready for a call? Start with the podcast, the weekly newsletter or the free community waitlist.
Both. Paulo designs the GTM plan and then sits in the room to run it with your team, across marketing, sales, partners and customer success. Leadership and accountability are the cornerstones of his methodology.
Prefer a weekly read?
Get the Brief: go-to-market for growth companies, free.
Not sure which fits?
